
Although the technology developed relies on complex algorithms, it is simple and user friendly. Thanks to the Hublot e-warranty, a simple photo taken with a mobile phone is all it takes to activate the warranty and access it, while verifying the authenticity of the product. Hublot will use an electronic passport and warranty system, much like facial recognition, based on the uniqueness of the materials that make up its watches. Speaking about the application of e-Warranty, Hublot CEO Ricardo Guadalupe said: It also offers protection to luxury brands against brand piracy and theft of intellectual property. The move is part of a luxury industry effort to ensure that supply chains are free of unethically sourced inputs such as minerals mined in conflict zones. The e-Warranty joins other LVMH luxury brands on the Aura blockchain.

Hosting is on the Ethereum-based Aura blockchain developed by Microsoft and ConsenSys. The system provides customers with visibility over its supply chain. Hublot e-Warranty is the latest iteration of the watchmaker’s attempts to fight counterfeiting. Luxury Supply Chain Management Meets Blockchain Franck Muller developed the watch in partnership with. The new Franck Muller watch is the first Bitcoin Cash timepiece in its ‘Encrypto’ product range. Their new blockchain-based supply chain monitoring solution enables customers to authenticate their Hublot product and activate its warranty.

This watch doubles as a Bitcoin Cash cold wallet.Īccording to Hublot’s launch announcement, the company partnered with KerQuest on the new project. Meanwhile, Franck Muller launched the ‘ Free the Money, Free the World‘ limited edition watch.
#Encrypto forgot password verification#
Hublot ‘s e-Warranty is a blockchain-based tracking and verification system built on the Aura blockchain. High-end watch brands Hublot and Franck Muller announced separate projects incorporating different aspects of blockchain technology.
